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Training Session Plan

Monday, 27 April 2026 · 11:00–12:30 (90 min) · United Business Centre II, 591 Soi Sukhumvit 33, Bangkok. The museDAM tutorial slot inside the 3-day onboarding — Day 1 AM is overview (9:30–11:00) + this museDAM block (11:00–12:30); afternoon is ingenOPS.

Audience
Sudchavee + Digital Marketing core, MarCom partner team, Design (Tue)
Format
Live demo on real KTC space + Q&A
Outcome
Team confident enough to log in, find, upload, tag, and share unaided by Tuesday afternoon
Owner
Mikhail (on-site Mon–Tue), Jennifer (Wed)
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What's already locked in

Late-breaking from Jennifer (Sun 26 Apr evening). She did the workspace prep yesterday and sent the access details to the client this morning. The system is not empty when you open it Monday.

  • All folders + tags are already created in the KTC museDAM workspace — you're touring a populated structure, not building one
  • Every user has been invited and assigned the "Contributor" role as a default. Jennifer's note: "clarify with Sudchavee at the end of tomorrow to check if we need to make any changes"
  • ingenOPS sizes / formats have been set up (afternoon block) — except In-store / Branch POP, which Jennifer flagged because she wasn't sure how to convert the dimensions to pixels. Decide that one with Sudchavee live.
  • Day 1 starts 9:30 AM Bangkok with a museDAM + ingenOPS overview; the museDAM tutorial block is 11:00–12:30 (this doc). No platform releases or hotfixes during training — Jennifer locked that with the team.

You're not walking into a blank room. By the time you start the museDAM block, four things are true.

1. The space is provisioned and pre-populated

Tezign confirmed Apr 22; Jennifer finished the workspace setup Apr 26 evening. When you open the laptop:

2. Users are already invited — defaulted to Contributor

Jennifer's kick-off email to Sudchavee this morning confirmed everyone has been added to the museDAM KTC workspace as Contributor. Admin access has been granted (both museDAM and ingenOPS) to:

These four were created server-side, so on first login they use "Forgot password" to set their password. Tell them this before they touch a keyboard or they'll think their account is broken.

3. The folder structure and tagging rules are agreed and built

Through the Mar 11 → Apr 16 thread with Sudchavee, you've co-designed the structure. Jennifer instantiated it Sunday. Don't re-debate it on stage — narrate the live tree on screen.

4. KTC IT has whitelisted the platform

Per Jennifer's Apr 24 reply: musedam.ai, withmuse.ai, dipp.ing. If anyone can't load the site Monday morning, that's a KTC IT escalation, not yours.

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Pre-session checklist

Most of the prep is already done by Jennifer. Trim down to what's left.

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Who's in the room

KTC side, based on the email thread + space-provisioning list:

Roughly: a Digital Marketing core, a MarCom partner team, and likely a Design contingent that'll show up Tuesday for the layout workshop.

The 90 minutes
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Time budget

BlockTimeTopic
Open + login flow0:00 – 0:05Everyone signs in, "Forgot password" if needed
User management0:05 – 0:2520 min
Folder structure & organization0:25 – 0:5025 min
Tag management0:50 – 1:1525 min
Asset upload & management1:15 – 1:3015 min
Buffer / Q&A1:30Hand-off to lunch

The order matters: roles → folders → tags → assets is "container before content". Trying to upload before they understand who can see what produces awkward questions you don't want.

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User management

Objective: Sudchavee and team understand the role model well enough to assign their team — and know what they can and can't delegate.

Open with the answer to her actual question. From the Mar 26 email Sudchavee asked literally: "What roles are typically defined within MUSE DAM? How are permissions structured? Recommended approach for assigning access rights (view, edit, upload, approve)?" Frame this entire section as your answer.

Heads-up: Jennifer pre-set everyone to Contributor. Per her Apr 26 DM: "Since I'm not quite sure what the seniority of the users listed in the onboarding doc, I've added the users and assigned them to be 'Contributor.' You should clarify with Sudchavee at the end of tomorrow to check if we need to make any changes." So the conversation today is tuning a working assignment, not building one cold. End-of-day action: walk Sudchavee through the slate and confirm or adjust.

The actual museDAM role ladder

Four named roles in the English UI, with three additional Members sub-variants used mostly for partners/agencies. This is what the team will see in the platform — no fabricated names.

Role (English UI)Internal labelCan do
System Admin (1 only)归属者 (Owner)Everything — only role that can delete the team, transfer ownership, promote anyone to Admin, toggle member invitations on/off, and see all folders even without being a collaborator
Content Manager管理员 (Admin)Team settings (name, language, external sharing, email suffix), member management (invite + set roles up to Contributor), full audit logs and analytics, billing/orders, delete any collaborated folder or asset (not just own)
Contributor可编辑 (Can Edit)Create and organise folders (parent + sub), rename/move, edit metadata, create share links, apply and edit tags, AI Smart Parsing + AI Content Creation, delete own assets and folders only
Members可上传查看下载Upload, view, download — MuseCopilot only (no Smart Parsing / Content Creation). Cannot delete anything, cannot create folders, cannot tag assets.
Members — Upload & View可上传查看Upload + view only, no download. For agencies you don't want pulling files.
Members — View & Download可查看下载View + download, no upload. For stakeholders / execs.
Members — View Only仅查看 (View Only)Preview only. For partners reviewing distribution packs.

Four things only System Admin can do

These matter for handoff: (1) delete the team, (2) transfer ownership, (3) promote anyone to Content Manager / Admin, (4) toggle member invitations on/off. Everything else a Content Manager can do too.

Folder-level overrides — the visibility mechanism

A team-level role is the default. Within a Shared folder, the folder owner can grant individual collaborators tighter or looser rights. Critical visibility rule from the Feishu 3.4 doc: Members, Contributors, and Content Managers can only see folders they've been added to as collaborators. The System Admin sees everything. So visibility is governed by who's been added to each folder, not by role alone — that's how you isolate Marketing's WIP folder from MarCom even though both teams are in the same workspace.

Anticipated questions (have these answers loaded)

Three-layer access model — the recommendation for KTC

Current state — what Jennifer pre-applied

For deep details on what each role can do, refer to Jennifer's museDAM Role Permissions Notion page.

Recommended end-of-day adjustments — both directions

Jennifer flagged the Contributor default isn't necessarily right. The proper slate, mapped against KTC's onboarding-checklist team list:

KTC teamRecommended roleWhy
Sudchavee, MuanfunSystem AdminAlready pre-set as Admin — propose stepping up to System Admin so they own governance and can transfer ownership/promote Admins without going through us
Sarinda (IT)System AdminSSO and integration oversight
Slin, Chutima (MarCom)Content ManagerAlready pre-set as Admin — confirm. They own day-to-day library mgmt, tag taxonomy, audit logs.
Graphic Designers, UX/UI DesignersContributorCorrect as pre-applied — upload, organise, tag, manage own assets
Marketing team (Pranaya, Tosapong, Varitta, Nattasit, etc.)Members or View & Download (Role 06)Step DOWN from Contributor. They review and download finals; should not reorganise the library or create folders.
Merchant partners, media agenciesView Only (Role 07) or View & Download (Role 06)External — only see distribution packs shared via time-limited share link

Don't force commitment on the spot. Show the screen, walk Sudchavee through the slate, and lock the changes during the end-of-day check-in. The downward adjustments (Marketing team → Members) and upward adjustments (Sudchavee, Muanfun → System Admin; Sarinda → System Admin) are the only ones that need to move; everything else can stay.

Mini-exercise (5 min, optional): have one person on each team try to drag the same file into a Shared Folder where they have different roles. They see "Can Upload" succeeds, "Can View" gets blocked. Lands the concept faster than a slide.

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Folder structure & organization

Objective: They walk out understanding why the structure looks the way it does — enough that when they hit a new asset and ask "where does this go?" the answer is obvious.

Don't redesign the structure on stage. Jennifer instantiated it Sunday night — every folder you'll demo is already there. Open the workspace, walk the live tree, and explain why each one is shaped the way it is. They co-built this; you're confirming and operationalizing.

The five roots, with the reasoning

01_SHARED_LIBRARY

Anything reusable across campaigns. The notable subfolder is 06_COMPLIANCE_COPY (added at KTC's request) for responsible-lending text, T&C archives, disclaimers in TH and EN. Single source of truth for legal copy. Worth flagging — it solves a real risk: campaigns shipping with stale legal text.

02_CAMPAIGN

Structured Year > Month (JAN, FEB, …) > Campaign Name. The Month layer was KTC's Apr 10 request. Inside each campaign: 04_Approved_Final and within that, 06_Merchant_Variations (separates the master KV from the batch outputs going to specific merchants). The "Distribution Pack" folder was removed; it's now inside Approved_Final.

03_PARTNER_ASSETS

Organized by partner name: Agoda, Klook, Visa, etc. There's a [Partner Name] placeholder folder for onboarding new partners — show how to clone it. Industry category (Dining, Travel, Shopping, Health) is not in the folder hierarchy here; it's a tag dimension. Deliberate decision to avoid duplicating partners across category folders.

03_DIGITAL_PRODUCT

Each product gets its own folder, and inside every product the same UI Screens / Banners / Icons / Components & References substructure repeats. Predictable, easy to navigate.

04_ARCHIVE

Campaign Type > Year > Campaign Name (KTC's preference; lets them retrieve all "promotion 5%" campaigns across years quickly).

Three platform mechanics to demo here

The "Uncategorized" trap. When someone uploads an asset without picking a folder, it lands in Uncategorized — and Uncategorized is visible to everyone on the team by default. Explicit warning to call out: never drop unreleased creative or partner-confidential material into the workspace without choosing a folder first. One-line warning that prevents real problems.

Naming convention — open item for the room

KTC asked to revise the system on Apr 10 but hasn't sent the final version yet. Confirm the naming convention live or schedule it for Wed morning. Suggested anchor format: KTC_[Partner]_[CampaignType]_[CampaignName]_[Variant]_v[N] — but pause for their input.

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Tag management

Objective: Team understands the two-tier tagging model, knows when each tier applies, and can use the tag picker without thinking.

Lead with the rule that matters most: Tier 1 is folder-aware, not universal. This was a key Apr 7 evolution — not all 6 dimensions apply to every asset. Open the applicability table you built into the v3 doc and walk it line by line. This is the single thing most likely to cause friction in week 2 if it isn't internalized now. The tag groups themselves are already created in the workspace — you're explaining the ones they see, not adding them live.

Tier 1 — mandatory on approved finals

The 6 dimensions, with KTC's Apr 16 adjustments baked in:

DimensionWhat it capturesWhy
Asset TypeImage / Video / Copy / etc.Universal filter
Placement (was "Channel")Where the asset runs (LINE, FB, IG story, in-app, OOH, etc.)Renamed at KTC's request — more specific about the surface, not just the medium
PlatformWeb / iOS / Android / Print / SocialPromoted from Tier 2 to Tier 1 at KTC's request — important enough for mandatory tagging
LanguageTH / EN / BilingualCritical for Thai market
Aspect Ratio1:1 / 9:16 / 16:9 / 4:5 / etc.Drives discoverability in batch templating (ingenOPS)
Access LevelInternal / Partner / Public / Partner_RestrictedReplaces what used to be a separate Tier 2 dimension

Note: Campaign Code was dropped from Tier 1 — the file naming convention + folder structure already capture it, no need to double-up.

Tier 2 — optional, governed

Only apply when it adds real signal:

What was removed (worth saying explicitly so the room knows)

Demo sequence (8 min)

  1. Show the tag library backend — Owner / Admin / Can Edit can manage; everyone else can view + apply
  2. Demonstrate tag groups — group "Placement" tags together so the picker shows them grouped, not as a flat list of 50 things
  3. Apply tags to a single asset via the asset detail panel
  4. Batch-apply tags — select 10 assets, right-click → Batch edit → add Placement = LINE. Critical demo because this is what they'll do daily.
  5. Filter by tag group — show how Marketing can find "all 16:9 LINE-placement Travel-category assets approved in March"

Anticipated questions

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Asset upload & management

Objective: Everyone can get a file into the system through whichever path fits their actual workflow.

Four upload paths

Show all four briefly so people pick the one that fits how they actually work:

  1. Drag-and-drop files or folders into the asset list (most common)
  2. Top-right + button → "Upload local file" (keyboard people)
  3. Clipboard paste (Cmd/Ctrl+V) — paste an image directly. Game-changer for designers iterating on screen captures.
  4. Resume on crash — if upload dies mid-stream, no need to delete the partial files. The system resumes from the last successful chunk. Worth explicitly mentioning because it eats anxiety.

Then call out the other ingestion paths in passing — they'll find them later if useful: mobile collection (iOS/Android app), browser inspiration collector plugin, Eagle migration.

Asset operations to demo

Single asset — 5 min

  • Open detail view → see metadata, tags, original source URL (if collected via plugin), version history
  • Rename, "Add to" / "Move to" another folder
  • Online cropping — surprising feature, Photoshop isn't required for quick fixes
  • Create duplicate
  • Download / Share

Batch — 5 min · this is what they'll use most

  • Select 20 assets → Batch share (one shareable link with all of them)
  • Batch download as a zip
  • Batch edit — most powerful: add tags, set source URL, add notes to many assets at once. Tie back to the tag-management demo.
  • Batch delete (with the safety net that deleted assets go to a recycle bin)

One workflow callback: in the Apr 1 deep-dive Gemini notes, KTC's existing intake is Power App brief → designer rotation. The natural museDAM tie-in is: designer uploads finished work into 02_CAMPAIGN/[year]/[month]/[campaign]/04_Approved_Final once Marketing signs off. That's the bridge between their existing process and museDAM. Drop that one sentence in here so they see the integration path, not a parallel system.

Closing the loop
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Closing — last 5 min before lunch

Recap the four things they should be able to do this afternoon without help:

  1. Log in and switch between team workspaces
  2. Find a folder by structure, find an asset by tag
  3. Upload and apply Tier 1 tags
  4. Share a batch externally

Then plant two threads for Wednesday:

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Risks I'd watch for

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Open items going into Monday

These were owed to KTC. Status as of Monday morning, with Jennifer's Sun-night work folded in:

  1. Updated Folder Structure doc — covered live by demo (folders are pre-built); written doc still to send if Sudchavee asks for a reference
  2. Updated Tagging Rules doc (Apr 16: Channel→Placement, Platform → Tier 1, Campaign Code dropped) — same: covered live, written doc on request
  3. User Roles & Permissions doc — Jennifer's Notion page covers it: museDAM Role Permissions
  4. Workspace Structure recommendation — implicit in the populated workspace; explicit narrative happens during the Folders block
  5. Training prep materials — Jennifer's kick-off email this morning serves as the pre-read; access details + admin list are in there
  6. Confirm Contributor → adjusted role assignments — end-of-day check-in with Sudchavee (per Jennifer's note)
  7. In-store / Branch POP pixel spec — open for ingenOPS afternoon
  8. Naming convention finalization — KTC owed this since Apr 10; due Wed